Do you continue to place social buttons on every page of your website, but visitors don’t like/share your content as often as you would desire?
You should give people a reason why they need to click on social buttons on your website. Even if people really like your content, website or fanpage, they don’t click the buttons because they don’t worry about you, your benefits or your traffic.
People need something extra to spark their interests and drive them to action.
Ask people to “pay” with a Like/Tweet/+1 to get access to your content, to get a discount, to download, to read an ending of your article, to watch a video or to view a funny picture. And social buttons will start to work as it should be!
Social Locker is a WP plugin that locks your most valuable site content behind a set of social buttons until the visitor likes, shares, +1s or tweets your page. It helps to improve social performance of your website, get more likes/shares, build quality followers and attract more traffic from social networks.
How does it work?
All you need to do is select the part of your content you want to lock, click a button and you’re done.
This way, you can use articles, videos, audio, images, download links, coupon codes or anything else you can think of as an incentive for people to give you likes or shares.
1. Drive Social Traffic: Social Locker will add systematically viral traffic to your website, your opt-in funnel or your sales-page. When users share or tweet your page to get access to the content you locked, their friends see it and some of them will visit your website. That will repeat again and again.
2. Build Quality Fans & Followers: Every blogger and internet entrepreneur knows how difficult it is to get fans and followers, especially for new websites with a low budget.
Get every visitor from your site to follow you. Keep in contact with your audience and build loyalty. Just lock some valued content and tell visitors that the locked content is available only for your fans and followers.
3. Improve SEO Ranking: Google’s search algorithm takes over 200 factors into consideration when determining which results to show for a search query and in what order. Social media is one of the most important factors in their algorithm and has a significant influence on how a site ranks in a search.
Results in the organic search results’ top positions have a high number of likes, shares, +1’s and tweets. So, the better your social media performance, the better your SEO results.
Take Advantage Of All Popular Social Networks
The plugin provides 8 social buttons for all major social networks in the same interface: Facebook, Twitter, Google, LinkedIn, Youtube (Pinterest, Instagram coming soon). You can use them together or separately for customized results. Each button has individual settings.
For example: You can set up the locker to use three social buttons (Like, Tweet, +1) in order to get tweets for your promo page, likes for your Facebook page, +1s for a home page of your website.
Sign-In Buttons: Convert Visitors To Leads, Get More Clients
Collect emails of visitors, grow your subscription lists, automatically register users on your website and do even more with the new powerful Sign-In Buttons.
These buttons are available in the Social Locker together with the classic Like and Share buttons since the v.4.
Instead of liking/sharing they ask the user to sign in through social networks to access your locked content.
Collect emails and names of visitors who unlocked the content on your website (including the link to their social profiles).
And export collected emails in the CSV format to your favorite mailing service (MailChimp, Aweber, GetResponse, MyMail and any others).
Perform several actions per one click and automatically create accounts for signed in users on your website.
For example, the user concurrently tweets, follows you, gives you one’s email address and creates an account on your website to unlock the content, only by a few clicks.
Blur, Make Transparent or Totally Hide Your Content
Create interest to your content via overlay effects. The plugin allows you to choose how the locked content has to be displayed: completely hidden or partly visible (transparent or blurred).
When we test this feature on some of our customer’s sites, we were blown away how this feature attracts attention of the huge number of visitors. If people see and understand what they will get after unlocking, the plugin works more effectively.
Track Your Results With Built-in Advanced Analytics
The Social Locker plugin comes with built-in, advanced analytics tools in order to track how users interact with the lockers. Easily identify which lockers on which pages are out-performing others, how to optimize your lockers and what you could do differently to improve your results.
Google Analytics (new!): the Social Locker plugin supports integration with the Google Analytics. You can view the Social Locker data directly in your Google Analytics account and compare it with other metrics.
Attention-Grabbing Styles & Effects
The plugin comes with a set of impressive, polished styles which create interest and attract attention. They are nicely animated and don’t look obtrusive.
What’s more, we constantly receive feedback from our clients that the Social Locker placed on a page actually decreases the bounce rate of that page.
What this means: With Social Locker, people stay on your page longer. Social Locker attracts attention of visitors and they spend more time learning the content you locked.
Fantastic Customizability
Of course, each website has its own unique audience. We know that a good business is an agile business. The Social Locker provides 8 additional options that allow you to configure the lockers flexibly to meet your needs.
And Even More Powerful Features…
SEO friendly. Your locked content is still visible for search bots for better SEO by default. Of course you can turn off this feature.
4 Types of Locks. Lock any content manually via shortcodes or setup batch lock via one of 3 powerful modes (“Skip & Lock”, “More Tag”, “CSS Selector”).
Optimized For Mobile. We have adapted the plugin for mobile devices. Mobile users can obtain access to your locked content as well as desktop users.
Smart Targeting. Set your lockers to display on specific high traffic pages on your website. Show the locker only for non-registered visitors or PC users.
Professional Themes. Need to get started fast? Simply pick one of 5 themes and customize, it’s simple and easy!
GDPR-ready. Social Locker is fully GDPR-ready. Just enable the Consent Checkbox option in settings of your locker (needed if you use a sign-in locker).
Zapier Integration. Send data collected with your lockers to Zapier and then automatically pass them to thousands of web apps supported by Zapier.
Delayed Content. Load your locked content via ajax (dynamically) only when the user has liked or shared your page. Perfect for loading promo codes.
Fast Loading. The plugin is well optimized and doesn’t add extra loads on your website. Confirmed with tests from the P3 plugin and New Relic.
Developer Friendly. Use the plugin events (Unlock, Lock, Ready) and hooks for customization and creating your own extensions.